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Trends: What Are They Good for? Absolutely Everything

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Implementing data pays off, and here’s why.

Take popular Spotify playlists, for instance. Before 2020, there wasn’t much talk about “chill vibes”, “beats to study to” and similar audio “backgrounds”, apart from a couple of memes re-creating the image of the “lofi studying girl”. Then the quarantine hit, and in 2022 (a.k.a. what feels like 169 years later), “moods” are on everyone’s radar.

To recap: noticing trends pays off. If you want to implement them into your 2022 strategy, we have you covered. Double covered, actually.



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