In wake of America’s Major League Soccer (MLS) announcing its intent to adopt new and emerging technologies last year, the league has finally penned a multi-year deal with renowned football trading card NFT platform, Sorare. The deal will see the eventual launch of NFTs for all 28 MLS clubs and players, which can further be sold and traded via cryptocurrency or credit card.
In addition to the tradability of Sorare’s football trading cards, the upcoming MLS-based NFTs will have the ability to be allocated in fantasy leagues amongst the platform’s 1.5 million worldwide players, with the stats of the cards being based on players’ real-life performances.
Chris Schlosser, MLS’s Senior Vice President of enterprise ventures, had this to say on the franchise’s step into Web3: “I think (digital) collectibles on their own are a really exciting opportunity, but generally we’re starting to see more and more in this NFT-as-utility space where people want to use their NFTs to do things, and that’s what Sorare figured out early on”.
Although the football (or soccer) scene in the US is still perceived as an emerging phenomenon, especially in comparison Europe’s firm grasp on the sport, a spokesperson from Sorare has revealed that North America is already a top market for the project.
With this in mind, Sorare hopes that its introduction of the US domestic league to its pre-existing eight leagues will not only enhance the project’s profile in the region even further, but also accelerate the growth of the sport in general.
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